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Ethno Cultural Specifics Brand Marketing and Social Development and Promotion Aspects
“Brand” concept modern interpretation, trade mark image characteristics, the brands role in imple...
Features of the promotion policy of the confectionery industry
The article defines the essence and purpose of the product promotion process on the market, the s...
Ethno Cultural Specifics Brand Marketing and Social Development and Promotion Aspects
“Brand” concept modern interpretation, trade mark image characteristics, the brands role in implementing company marketing impact on consumers is considered. The article deals with confectionery pr...
Стаття 2019/12/11
Features of the promotion policy of the confectionery industry
The article defines the essence and purpose of the product promotion process on the market, the specified stages of its promotion. The organization features of this process taking into account prod...
Стаття 2019/11/13