Наукові статті

Management of Excursion Activity in the Context of Cultural and Cognitive Tourism as a Type of International Economic Activities: Theoretical Aspects

Черниш, І.В.

The purpose of the article is to determine the main theoretical aspects of the management of cultural and educational tourism, a visit to historical, cultural or geographical attractions. This type of tourism is one of the most popular and most popular types of tourism today, and also forms a significant share of international trade in the world. In the article, the authors define the main aspects of managing excursion activities and positioning the territory of tourist services. Every year, tourism is developing more and more and reaching a new level. The relevance of the topic of the article is due to the fact that at the present stage of development of tourism activities, the number and quality of excursion trips should be increased to meet the needs of tourists, which is impossible without the use of modern methods and models of management.

English

2020

management

Національний університет "Полтавська політехніка імені Юрія Кондратюка"

Chernysh I.V. Management of Excursion Activity in the Context of Cultural and Cognitive Tourism as a Type of International Economic Activities: Theoretical Aspects / I.V. Chernysh, K.O. Herasymenko, D.O. Sobirai // Економіка і регіон. – 2020. – № 2 (77). – С. 121-127. – DOI 10.26906/EiR.2020.2(77).1957

338.48